Where there are people who really work hard to get their websites to the top of search engine rankings, there exist those who do not! They prefer the ways in which they can manipulate search engines to believe that they got certain amount of traffic – cause they know that increased traffic shall bring them increased number of customers and higher ranking! Click farms is one such practice. Ofcourse it is not good.

Here’s how click farms work. A bunch of people are hired to click on your website, browse internal links, stay on the web page for a certain amount of time, – basically fulfilling all the criteria to qualify as a “website visitor” and not create a bounce for the website. This is fraud as you can plainly see. These hired people may even signup for news letters, or signup to receive updates via email. They pose and behave exactly how a real visitor would behave!

Google frowns upon such practices, well, think about SEO ethics – there are several practices that can get you success in SEO organically. Don’t waste time and money with black hat SEO.

Affiliate marketing is a web-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts. Affiliate marketing is also the name of the industry where a number of different types of companies and individuals are performing this form of internet marketing, including affiliate networks, affiliate management companies and in-house affiliate managers, specialized 3rd party vendors, and various types of affiliates/publishers who promote the products and services of their partners.

Affiliate marketing — using one site to drive traffic to another — is a form of online marketing, which is frequently overlooked by advertisers. Affiliate marketing overlaps with other internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization, paid search engine marketing, email marketing and in some sense display advertising. On the other hand, affiliates sometimes use less orthodox techniques like publishing reviews of products or services offered by a partner.
More and more advertisers and leading brands are turning to the digital age of affiliate marketing as an opportunity to get great results from relatively low investment. Affiliate marketing is said to have risen by 60% in 2007 over 2005/2006, and is set to increase in the same way for 2008 to 2009 and so on.